Oh America, how I love your totally unsubtle comparative advertising and your 'anything you can do, I can do better' spirit.
It always makes me chuckle to see rival brands slamming their competitors so overtly.
Although it may not be immediately apparent, that Pepsi Max can in the photo actually comes out from the billboard in 3D relief, which makes it even more noticeable at street level.
These billboards for Pepsi Max boasting their taste supremacy over Coke Zero were snapped near New York's Times Square on November 15, 2010.
