Saturday, September 4, 2010

Peroni beer high heel shoe billboard...

Peroni Beer high heel shoe billboard
Sometimes billboards just catch you eye, not because you recognise a famous celebrity, or like a certain movie or TV show genre, but because they capture your imagination.

Case in point is this creative for Peroni Beer with its sleek high heeled boot and ribbon imagery. At first you think it's a billboard for one of the high-end fashion houses, but then you see the Nasturo Azzuro bottle.

Not being a beer drinker myself, from the advertisement I can only assume that this beer is sexy, smooth and stylish. Nasturo Azzuro means 'blue ribbon' in Italian and with that country's fashion credentials you can also see why they chose the stylish shoe imagery.

This striking billboard was photographed along Sunset Boulevard in West Hollywood on August 8, 2010.